Top 5 Fashion Games on Android in Italy, Q2 2025

In the second quarter of 2025, the top five fashion games on the Android platform in Italy demonstrated varied performance trends in terms of downloads, revenue, and active users. Data from Sensor Tower provides a detailed look at these trends.

Skincare Time: Makeover ASMR by FALCON GAME saw a fluctuating weekly revenue, ending the quarter with a peak of approximately $10. Weekly downloads remained robust, ranging from 14.5K to 19.5K, while active users increased steadily, reaching over 31K by the end of June.

Hair Tattoo: Barber Shop Game from CASUAL AZUR GAMES experienced a dip in revenue mid-quarter, with a slight recovery to $8 by the end of June. Downloads showed a positive trend, peaking at 9.8K in late June, while active users fluctuated, closing the quarter at around 11.8K.

The Fashion Queen: Dress Up Game also from CASUAL AZUR GAMES, exhibited a gradual increase in weekly revenue, ending at $26. Downloads varied, peaking at 9.9K in April, while active users remained consistently high, averaging around 85K.

Fashion Makeover:Salon&DressUp by Happy Go Game showed growth in both revenue and downloads, with revenue reaching $12 and downloads peaking at 13.1K in late May. Active users increased significantly, reaching over 15K by the end of June.

Finally, Paper Doll Diary: Dress Up DIY from Bravestars Games maintained a stable revenue stream, with slight peaks, and consistent downloads around 5K. Active users grew steadily throughout the quarter, reaching over 182K.

These trends highlight the dynamic nature of the fashion gaming market in Italy. For more insights and detailed analytics, visit Sensor Tower.